August 7, 2008, Perth Western Australia
Retailers in Australia and New Zealand are now able to produce ticketing in-store using SignIQ that rivals signs manually created by graphic designers or ticket writers. SignIQ version 7.5 will be officially launched at Retail Expo 2008 at Sydney Convention and Exhibition Centre on August 12, 2008. Australia’s largest and most comprehensive retail event, Retail Expo 2008 features products and services from areas such as technology, shopfitting, security, signage, business services and green design.
The innovative functionality in the latest version of SignIQ enables retailers to reduce costs associated with ticketing as well as influence customers at the point-of-purchase, where 70% of all buying decisions are made, 68% of which are on impulse.
“This new version of SignIQ builds on the products long-standing reputation for design flexibility, performance and ease-of-use. With in-store colour printing now being a cost-effective and more powerful alternative to mono printing on pre-printed paper, the product has been developed to meet the most demanding formatting requirements” says Michael Ursino, a Director of Iconiq. “The new features, in conjunction with our specialised consulting division, SilentSelling and our fixed-cost in-store colour printing options will revolutionise the way that signage and labelling is created in Australia and New Zealand”
Able to work with existing POS, merchandise and advertising systems SignIQ can transform existing data into targeted graphical messages that attract, inform and influence customers at the point-of-purchase.
Iconiq will be exhibiting in stand G39 at the expo.
About Iconiq
Iconiq is a privately owned company powered by executives with extensive IT and service delivery experience. With a product that has been in the market for more than 15 years, Iconiq (www.iconiq.com.au) are the proven experts in point-of-purchase consumer messaging solutions in Australia and New Zealand.
For more information:
Michael Ursino
Iconiq Pty Ltd
Phone: (08) 9315 3622 or 0403 456 733
Email: info@iconiq.com.au
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